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WCCE Annual Conference & Retreat

The conference is an opportunity for Wisconsin's local chamber executives to learn how to be effective community leaders by developing their professional skills and, ultimately, growing their local chamber. This event will include keynote presentations, breakout sessions, and time with colleagues to discover best practices, provide solutions to challenges, and prepare for emerging trends.
Sep 22 - 24, 2025
All Day

Location

Heidel House Resort
Green Lake, WI

Event Agenda

2025 Program

"CHAMBER ON A MISSION"

Presented by:

Kyle Sexton

Featured Speaker

Kyle Sexton is an award-winning marketing strategist and international speaker and author on the topics of membership development, marketing and innovation. He was recognized in 2011 by Chamber Executive magazine as one of the most influential innovators in the chamber of commerce industry. He is the chamber industry’s foremost authority on membership tiers, and guides organizations through the transition from a traditional dues method to value-based tiers.

His research and methods have been featured in industry publications, as well as national conventions and regional conferences. Kyle’s innovative social media accelerator has been featured in The Wall Street Journal and is the author of Follow You Anywhere and ReMembership – New Strategies for Remarkable Membership Organizations.

Program subject to change

Session Sponsored By

Monday, September 22

9:00AM - 12:00PM

Chamber Boot Camp

12:00PM - 12:30PM

Conference Registration and Networking

12:30PM - 12:45PM

Welcome and Introductions

12:45PM - 1:45PM

60 Ideas in 60 Minutes: Best Practice Sharing

2:00PM - 3:00PM

Leadership: How to Stay Sharp

3:30PM - 6:30PM

Boat Cruise, Lawn Games and Cocktail Reception

6:30PM - 8:30PM

Dinner at the Resort

8:30PM - 10:30PM

Bonfire and S'mores

Tuesday, September 23

7:00AM - 8:00AM

Business at Breakfast

8:00AM - 8:15AM

Welcome and Introductions

8:15AM - 9:15AM

Keynote: Chamber on a Mission

Kyle Sexton

Speaker, Author & Marketing Strategist, ChamberThink Strategies

9:15AM - 11:15AM

Facilitated Roundtable Discussion

11:30AM - 12:30PM

Lunch

12:45PM - 1:45PM

Breakout Sessions

"Chamber Unscripted"

Kyle Sexton

"Revving Your Revenue Stream"

Wade Goodsell

to be announced

2:00PM - 2:45PM

Repeat Breakout Sessions

"Chamber Unscripted"

Kyle Sexton

"Revving Your Revenue Stream"

Wade Goodsell

to be announced

3:00PM - 4:15PM

Free Time

4:30PM - 8:00PM

Cocktail Reception, Tour and Dinner at Vines & Rushes Winery

8:00pm - 10:30PM

Bonfire and S'mores

Wednesday, September 24

8:00AM - 9:00AM

Business at Breakfast

9:00AM - 9:15AM

Welcome & Introductions

9:15AM - 10:00AM

Keynote: Three Roles to Grow Your Chamber

Kyle Sexton

Speaker, Author & Marketing Strategist, ChamberThink Strategies

10:00AM - 10:30AM

Wisconsin's Economic Competitiveness

Wade Goodsell

COO and Vice President of Membership & Partnerships, WMC

10:45AM - 11:30AM

Presentation to be announced

11:30Am - 11:45AM

Unanswered Questions and Connections

11:45aM

Closing Remarks & Adjourn

Lodging

ROOM BLOCK

A room block has been reserved at the Heidel House Resort for Monday and Tuesday nights for our group. The special room rate is $169 (standard) or $179 (lakeview) per night, plus tax. Please reference “WCCE” when you call (920) 807-0300 and select option #2 and option #2 again. You may also book your reservation online by clicking here. The cutoff date is August 23rd. To learn more about the resort, please visit www.heidelhouse.com.

Sponsors

Please contact Susan Nyffenegger for more information on sponsorships available and how you can help support this event, (608) 258-3400.

Conference Sponsor

EVENT Sponsor

Speaker SponsorS

Registration Sponsor

Susan Nyffenegger

For Questions

Please contact Susan Nyffenegger with questions or input, (608) 258-3400.